Milestones and Timeline
Four-month program scope for initial rollout and growth enablement.
| Milestone | Workstream | Target |
|---|---|---|
| Retail onboarding readiness, keyless and sponsored transaction flows production ready | Engineering | Q1 |
| Messaging mini-app funnel and share flows production ready | Engineering, Product | Q1 |
| Digital campaign system live, tracking, attribution, creative pipeline | Growth | Q1 |
| South Florida university rollout phase 1, on-campus activation, creator partnerships | Growth, Partnerships | Q2 |
| Public beta growth phase, retention loops, weekly recurring market programs | Product, Growth | Q2 |
| Phase 2 expansion playbook ready for nationwide adaptivity | Growth, Partnerships | Q4 |
| Audit execution and fixes, legal engagement maintained throughout | Security, Legal | Ongoing |